Inspiration
There is no doubt that great public speaking is a true art-form. We usually recall public speaking or presenting ‘fails’ first, but we guarantee that the impact made by a truly great speech, presentation or interview stays stays with you for years.
Being a great orator is...
We’ve all seen the squirming politician, the red-faced celebrity or the well-meaning, yet utterly clueless spokesperson.
There they are, on our screens, brainwashed with the ‘company line’ of statement or opinions and truthfully, we haven’t the faintest idea what they are...
There is no better support for your spokesperson in a media interview scenario than preparation, but we also know that you know that already. Sending an untrained executive or representative out to face the media on behalf of your organisation would leave us, at best, questioning your HR and...
Over a year into our ‘new normal’, we are still surprised to see spokespeople, heads of organisations and CEOs struggle to give ‘good’ virtual media interviews. It seems a struggle for people to present their best selves remotely, compared to face-to-face interviews....
It happens to the best of us, and often without us knowing it’s coming. Communicating effectively in a crisis can be the one thing that saves your brand or business reputation. We all know what the opposite can do, and so often the idea of ‘saying nothing’ and hoping it goes...
It’s not called ‘car crash TV’ for nothing. The chances are you’ve witnessed a wreck of an interview on screen before. What’s frightening is it’s not just the average citizen who cannot be trusted in front of a camera, but often a senior executive, politician,...